Shoppers Stop is always coming up with new things. They’re constantly launching new brands, working on new campaigns & this season is no different. The newest feather in their hat is Femina FLAUNT, a brand that they’re retailing exclusively at a select set of their stores. Last week, I had the chance to be at the launch of the first Femina FLAUNT shop-in-shop at the Shoppers Stop Juhu store, Bombay.
The Femina FLAUNT vibe is very young, fashion forward, and while the cuts & colours are very stylish, they’re also very utilitarian. I found their prints very fresh, with the perfect ‘professional woman’ vibe going through for the tops, and the right kind of desk to dinner tweaks that will take your look from day to night, too. The glittering party outfits are another set that you should definitely check out this festive season. Apart from the clothes, Femina FLAUNT at Shoppers Stop also retails some really cool handbags, shoes & accessories. And that’s not all; here’s the cherry on the cake for you: Everything from their collection is priced at the very affordable price range of INR 549 to 4999 – how cool is that?! Apart from this Juhu store, the collections are available at Andheri, Bandra & Malad, too! In addition to which you can soon shop the same from the Shoppers Stop website. Now scroll on & check out some of the highlights from the event; you’re going to spot the Miss India winners Team What When Wear styled as official stylists for their pageant in 2014, so make sure you scroll right till the end!
Pictures by Harshad Sutar